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Arts & Entertainment

Public Working Group

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Welcome to the Arts & Entertainment Working Group!

The Arts & Entertainment Working Group of... View more

Public Working Group

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Welcome to the Arts & Entertainment Working Group!

The Arts & Entertainment Working Group of the Government Blockchain Association (GBA) is a global, multi member initiative dedicated to advancing trust, transparency, and innovation across the creative and experience-driven industries, including art, fashion, film, theatre, literature, sports, and travel.

Aligned with the mission of GBA and the work of the UN Internet Governance Forum’s Dynamic Coalition on Blockchain Assurance & Standards (DC-BAS), this Working Group explores how blockchain, artificial intelligence, and emerging technologies can address longstanding challenges in these sectors—such as intellectual property protection, royalty distribution, provenance verification, fraud prevention, and equitable access to markets.

The Working Group supports the objectives of the United Nations Sustainable Development Goals (SDGs), particularly SDG 8 (Decent Work and Economic Growth), SDG 9 (Industry, Innovation and Infrastructure), SDG 12 (Responsible Consumption and Production), and SDG 16 (Peace, Justice and Strong Institutions). It also contributes to the vision of the UN Global Digital Compact by promoting inclusive, secure, and trustworthy digital ecosystems.

Key focus areas include:

Digital Ownership & Provenance: Leveraging blockchain to authenticate and track ownership of creative works, luxury goods, and collectibles.
Fair Compensation Models: Enabling transparent, automated royalty and revenue-sharing systems for artists, creators, and performers.
Fraud Prevention & Assurance: Applying blockchain assurance frameworks to reduce counterfeiting, ticket fraud, and financial mismanagement.
Fan & Consumer Engagement: Creating trusted digital experiences, including tokenized access, immersive media, and verifiable memberships.
Sustainable & Ethical Practices: Supporting traceability in fashion, travel, and sports supply chains to promote responsible production and consumption.

Through collaboration with industry leaders, governments, UN bodies, and technology providers, the Working Group aims to produce practical, high-impact deliverables, including:

* Standards and best practice frameworks for blockchain adoption in creative industries
* Policy recommendations aligned with global governance and digital trust frameworks
* Pilot projects and use cases demonstrating real-world implementation
* Educational resources and capacity-building programs for creators and organizations
* Tools and models to improve transparency, accountability, and monetization

By bridging creativity with trusted technology, the GBA Arts & Entertainment Working Group seeks to empower individuals and organizations, unlock new economic opportunities, and establish a more transparent, equitable, and resilient global creative economy.

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